HSE Graduate on Marketing Goods in China
Director of Strategy at the Mildberry branding agency, Anna Kosheleva is an alumni of the Marketing programme at HSE Perm. The agency began to study the Chinese market in 2012 and opened offices in Hong Kong and Shanghai.
Lots of Work and a Spot of Luck!
A 2015 graduate from the MA programme 'Experience Economy: Hospitality and Tourism Management. Tourism and Hotel Management,' Anastasia Salina, shares her thoughts on creative success.
Social Well-being Worsens with Age
An elderly person can be described as aging successfully when they maintain good health and engage in fulfilling social activities. According to Larisa Kosova, Director of the HSE Joint Economic and Social Data Archive, poor health and a lack of savings often prevent older people in Russia from enjoying retirement.
Neuroscientists Know How Much You’re Willing to Pay for Something
A project developed by a group of three HSE psychology students received the award for best biotech project at the Entrepreneurial Breakthrough of the Year competition held by the Skolkovo Moscow Business School. A grant to study at Skolkovo was awarded to Andrei Kislov, Egor Levchenko, and Egor Selivanov for their work on neuromarketing technology that determines the subjective cost of a good based on electroencephalographs.
HSE Design School Students Hold Fashion Show During Merсedes-Benz Fashion Week
Fashion students at HSE’s School of Design will hold a fashion show featuring their collections at Mercedes-Benz Fashion Week, which takes place in Moscow March 11-16.
American Student Does Mathematical Research at HSE
Nicholas Howell is a PhD student at University of Oregon. He came to HSE Faculty of Mathematics on the invitation of his research advisor Vadim Vologodsky to do research during two months. In his interview Nick talks about his time in Moscow.
HSE Team to Take Part in the CFA Institute Research Challenge in Chicago
The Russian final competition in the CFA Institute Research Challenge 2016 has come to a close in Moscow – identifying the two Russian winners. One was the HSE team – the second year running that the HSE has won the Russian stage of the contest.
‘ICEF Helped Me Realize Two of My Dreams’
Every year, the best achieving ICEF students are given the opportunity to go to the LSE Summer School in London. ICEF sponsored three students in 2015, and two students received a grant from LSE and ICEF. We asked LSE Summer School 2015 participants to tell us what helped them become best academic achievers and to share their impressions of the summer school and the city. It turned out that they have different life strategies, but they share a love of LSE library and the desire to learn and work hard.
Higher Education in Russia and Beyond: Publish or Perish
The new issue of Higher Education in Russia and Beyond is now available. The topic of this issue is the already famous principle ‘publish or perish’, which is spreading fast across university systems all over the world.
Consumers Pick Brands Similar to Themselves
Factors which determine consumer preferences for certain brands are not limited just to income, age and social status; other important considerations are the brand's ‘personality’ and whether it fits with that of the consumer, according to Natalia Antonova, Associate Professor of the Department of Organizational Psychology and Head of the Psychology of Consumer Behavior Research and Study Group, and Veronika Morozova, member of the Group.
Deadline for abstract submission - November 15